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Boardertown x Sustainable Coastlines

30 Aug, 2024

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Boardertown

We are stoked to share some news that marks a significant step forward in our ongoing commitment to positive environmental action and corporate responsibility.

Boardertown have officially partnered with Sustainable Coastlines, to provide sponsorship support for their environmental initiatives across New Zealand. Sustainable Coastlines has been at the forefront of reducing plastic pollution and protecting our precious moana (ocean) through a variety of impactful programs.

Since its inception in 2009, Sustainable Coastlines has mobilized volunteers to remove over 1.8 million litres of litter from our coastlines – a feat that resonates deeply with our brand ethos at Boardertown. Their dedication to beach clean-ups, educational programs, public awareness campaigns, and litter data collection aligns with our vision of supporting a healthier planet for future generations.


What This Means for Us

Our partnership with Sustainable Coastlines allows us to be part of their goal to see 60% less litter on the coastlines of Aotearoa by 2030. We will be contributing not just financially but also engaging in various initiatives that can amplify our impact around Aotearoa, offering opportunities for our team to participate in hands-on environmental conservation efforts, Educational Programs and Litter Data Collection.


Why This Matters

Our oceans are the lifeblood of our planet, and the crisis of plastic pollution requires urgent and collective action. By partnering with Sustainable Coastlines, we are taking a stand for the environment and reaffirming our commitment to the community values that Boardertown stands for. Moreover, it's a powerful way to connect with our customers and the wider community on a cause that matters deeply to all of us.


Why Sustainable Coastlines

In choosing a partner to support, it was critical that we find an organization that puts environmental sustainability into practice. Sustainable Coastlines have a proven track record since their inception in 2009.


We are committed to minimizing our environmental impact on the planet, working with suppliers and brands that share this vision, including Patagonia, Burton, Jones, and others that share a common goal of sustainability.

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